by Sacha Gorelik | Mar 4, 2020 | Uncategorized
Don’t write off micro-copy as something trivial or irrelevant. It’s quite possibly the most unassuming, and cost-effective way to grab attention and build a strong relationship with your customers. The reason it’s so powerful is that it contains the...
by Sacha Gorelik | Jan 7, 2020 | Uncategorized
Case Study #1 – Major Sales Increase Project summary Client A had been selling his “bluetooth headphones” for the last few years and was planning to discontinue the product. Once he ran out of stock, that would be the end. However, at the last minute...
by Sacha Gorelik | Nov 4, 2018 | Amazon Optimization
A Glossary of Amazon Acronyms and Abbreviations. I’m sure you’ve all been there when someone writes something on social media that looks like gibberish. (Ya know BSMS > EBC>SB) I put this Amazon Abbreviations blog post together so you won’t feel stupid...
by Sacha Gorelik | Oct 24, 2018 | Amazon Optimization
Step 1: Get your inventory into Amazon on time. In time for the holiday season, new sellers need to get inventory into Amazon by mid-October. Last year the cutoff for Black Friday/Cyber Monday was November 7th. December 1st was the last day to get stuff in before...
by Sacha Gorelik | Oct 23, 2018 | Amazon Optimization
This is a major ranting post today, so prepare to feel my wrath. If you are going to be a grown-up independent person and write your own Amazon listings, that’s completely fine. Just don’t expect to get sales and reviews if you write a load of Bullsh&*t about your...
by Sacha Gorelik | Oct 23, 2018 | Amazon Optimization
Why finding your target audience is so important! It takes a lot of thought and strategic planning to find a profitable product, that doesn’t have too much competition, yet is in high demand. Once you strike gold and find the product of your dreams you need to figure...
by Sacha Gorelik | Oct 23, 2018 | Amazon Optimization
Have you decided to push the boundaries, expand your horizons and sell your incredible products to the wonderful people of Europe? Or maybe you would like to break into the Japanese market by selling your latest invention/PL product on Amazon Japan? Or perhaps you are...
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